Accessibility in Visma

SMB Product Expo

Creating accessible products benefits users with disabilities, gives a competitive edge, and reduces financial and regulatory risks.

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Our vision

Visma must be known by peers, customers and clients as best-in-class of accessibility to attract talent, business and public tender contracts.

Accessibility is not just an altruistic virtue but just as much a business opportunity.

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Dedicated to be inclusive

In Visma, the way we work and the products we deliver are rooted in our core values, one of which is to be inclusive. Being inclusive when it comes to our users means that no-one is excluded from using our products, e.g. by having a disability or impairment.

As one of the leading software companies in Europe, Visma is in prime position to be the change leader for accessibility friendly workplaces. Together, we can contribute to the important change and we can lead that change.

The product team

To build accessible products, your team needs to be ready and have a proper division of responsibilities. Below are typical product team roles and what they are usually responsible for, when it comes to accessibility. Not every product team has all these roles, and in those cases it is important to talk about the different tasks and who is responsible for what.

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Product owner

The product owner is ultimately responsible for the product being accessible to the necessary standard. They should make sure that proper ways-of-working are defined and committed to by the team.

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Business analyst

The business analyst should have the overview of requirements, acceptance criteria and compliance status. Their role is a facilitating role, supporting the product owner.

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Content writer

The content writer makes sure that the wordings and communication in general is understandable. They are also responsible for future proofing new content, e.g. by creating editor guidelines.

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UX/UI Designer

Ensures accessible visual is perceivable, understandable and works for different disabilities and impairments. It is paramount to annotate the design deliverable with accessibility specifications.

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Frontend developer

The frontend developer is responsible for implementing the design as specified and enriching the code with proper HTML and accessibility features to make sure it works with assistive technologies.

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UX researcher

Understand user types and needs to build  inclusive and accessible product. Making sure to do user involvement and testing with users with disabilities and impairments throughout the development process.

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QA tester

The QA tester is responsible for making sure the product is developed as defined by design. They test accessibility against acceptance criteria, e.g. by using an accessibility test protocol.

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Our accessibility community

One of the best ways to improve the knowledge of accessibility is to join our accessibility community. Here your product team joins hundreds of Visma professionals from different roles ready to share great resources or answer questions.

Join our Slack channel #sig-accessibility

Need help?

Get in touch with Visma’s Accessibility Lead